What is Shelf Lifethe influence of packaging

What is shelf life?

The shelf life (or lifetime) is the period in which the product remains fresh, safe for consumption and with its properties well preserved, maintaining its main characteristics such as odor, texture, color, among others.

There is certainly a need for care and respect for the rules that regulate the manufacture and conservation of products, as this is a guarantee of quality and safety for the consumer. The concern with the expiry date of foods and beverages has not only a practical effect, directly related to the health of the population, but also on the image of product manufacturing companies. A companys quality control says a lot about it.

This care, in addition to not putting the consumers health at risk, reinforces the companys concern with what it sells and, consequently, with the credibility of the brand. And the public is increasingly attentive to details about the origin of the products they consume. Surveys indicate, for example, that the average consumer is even more informed about the healthy aspects of food, as well as the quality of what he consumes.

In this scenario, the industrys production processes are viewed with a critical eye by the customer, who expects rigor in production controls and innovation to make the product even safer and more practical on a daily basis.

There is also the aspect of the environmental impact caused by the production of consumed items, an issue increasingly observed by consumers.

In this way, we perceive the concern of the modern consumer in relation to aspects such as: the efficiency in the production of a product, the economy that this efficiency provides, and the durability that guarantees the safety of the food.

What aspects influence the quality of a product?

Maintaining the quality of a product on supermarket shelves is essentially linked to the way it is stored, as well as other factors that are part of the process between handling the raw material and reaching the consumers table.

In this case, it is important for the entrepreneur to be aware of the conditions to which his product is subjected, not only in the production environment, but throughout the process up to the final consumer, allowing its durability to be as long and as good as possible, and that the food is good for consumption.

Lets look at some factors that interfere with the shelf life of products:

Quality and origin of the raw material;
Production conditions: the greater the automation of the process, the greater the food safety;
Storage conditions, both in production and in transport and delivery to the customer;
Food quality control, with attention to the microorganisms present;
Respect for Good Manufacturing Practices - GMP.

Did you know that it is possible to increase the shelf life of the product through good packaging?

Flexible packaging produced by good machinery is a great way to increase the shelf life of your products and ensure good credibility with the public.

The pouch packages, for example, manufactured by Máquinas Profills, are a reference in innovation that, while highlighting the product on the shelves, increase sales and guarantee an excellent way of storage, ease of transport and directly reflect on the reduction of costs. costs involved.

Learn more about some advantages of pouch packaging:

Allow to offer a smaller volume of product, increasing efficiency in use;
They allow the use of dosing nozzles, making life easier for the consumer;
They facilitate storage, as they require less space;
They contribute to the good image of the brand and customer loyalty.

As we have seen, good practices that contribute to the adequate shelf life of the product increase its credibility with the customer, who enjoys greater quality in what he consumes. These are fundamental aspects for entrepreneurs seeking a more solid production chain. Meet the Profills Machines and find out what to do to increase your quality and the shelf life of your products!